The role of the balanced scorecard system in increasing the competitiveness of enterprises

Автор: Zhilyakova D.S., Shevtsov V.V.

Журнал: Мировая наука @science-j

Рубрика: Гуманитарные и общественные науки

Статья в выпуске: 3 (96), 2025 года.

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:In the context of globalization and increased competition in the markets, enterprises are faced with the need to find effective management tools that will not only maintain but also increase their competitiveness. The balanced scorecard system developed by Robert Kaplan and David Norton is one such tool. This article examines the role of the BSC in increasing the competitiveness of enterprises, analyzes its main components and advantages.

Balanced scorecard, competitiveness, management, implementation

Короткий адрес: https://sciup.org/140310833

IDR: 140310833

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