Russian touristic product in the international market: status and prospects
Автор: Egorova Larisa Ivanovna, Zakharova Daria Aleksandrovna
Журнал: Теория и практика общественного развития @teoria-practica
Рубрика: Экономические науки
Статья в выпуске: 5, 2013 года.
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The article investigates a phenomenon of the equal importance of tourism and recreation resources, infrastructure and tourism product promotion in the international market. The goals, objectives and stages of the tourism product promotion are systematized; a proportion of tourist traffic of Russia is made up. The authors analyze possibility of using a cluster approach to the tourism product development.
Competitiveness of tourism product, proportion of tourist traffic, touristic potential, tourism cluster, promotion strategy of tourism product
Короткий адрес: https://sciup.org/14935388
IDR: 14935388
