Social well-being of residents of Russian regions as a factor in the migration potential of the local population

This article examines the impact of a set of indicators of social well-being of the population of the Republic of Bashkortostan, Sverdlovsk oblast, Kursk oblast, Vologda oblast and Tyumen oblast on the migration potential of residents of these Russian regions. The data from a Russian study (late 2023 - early 2024) in the above-mentioned regions of the Russian Federation, carried out within the framework of the "Sociocultural Portraits of Russian Regions" program. The Bashkortostan part of the field study was conducted by the authors of this article. Based on the analysis of the data obtained, it was confirmed that both objective and subjective factors influence the migration attitudes of the population. The infrastructural and institutional features of the development of the social space of the region, are expressed in the presence or absence of high-quality jobs, the degree of development of social services, public transport, educational and medical institutions, landscaping, the state of the environment, etc. Subjective factors are manifested in the respondents' assessments and their attitude not only to the region of their residence, but also to the place of their current work, the conditions and opportunities for realizing their claims to "new" employment, professional self-realization and a decent level of wages. The thesis that respondents who want to earn "well" and "a lot" have a relatively high migration potential was confirmed. It was found that representatives of the not very mobile but low-income group of the population are also inclined to change their region of residence, especially those families whose financial situation has worsened over the past year. It was also revealed that social capital, i.e. the level of trust in people, as well as state and public institutions, is equally important for the population, regardless of their place of residence and work.