Social values of millennials in modern Russia

The article investigates the social values of millennials in modern Russia. The results of the study confirm the changing value orientations of millennials in the society. An important component of their values is personal and professional development, social responsibility and work-life balance. Material goods and financial success remain significant, but their priority is decreasing. The authors reveal the differences in values between professional groups of millennials. The results of the study are of practical importance for the development of programs to attract and retain millennials in professional spheres and the formation of social policies that take into account their value preferences.