Social media: the attractor of news and space manipulation

The article talks about the natural process of changing communication technologies, which have become a serious challenge to the modern society in which digital media play an increasingly important role, penetrating all spheres of everyday human life. Universal mediatization and communication become catalysts for the formation of new meanings, values and forms of interaction. In these processes new media from a tool of entertainment transformed into powerful channels of influence, control and manipulation. In modern conditions, the party to create an information product anyone can participate in, thereby exerting a direct influence on the information feed of their followers, influencing their individualized and storytelling, creating a total range of images and values. The subjectivity of interpretations has become an integral feature of the time. Today everyone is becoming a Creator of information, factoids prevail over truth, form over content. Simplification of meanings and gaming have generated the homogeneity of the information space, shifting the accents and boundaries of responsibility.