Social institution of mass media in the context of modern social and civilizational changes
Автор: Kuznetsova E.V.
Журнал: Регионология @regionsar
Рубрика: Социология региона
Статья в выпуске: 3 (80), 2012 года.
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Some peculiarities in mass media influence on the public opinion are analysed. The author makes the conclusion that in the nearest future mass media may become an instrument to make communication process really effective.
Mass media, mass culture, communication, public opinion, demassification
Короткий адрес: https://sciup.org/147221479
IDR: 147221479
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