Improvement process of control of system of marketing communications LLC "Rusmedia"
Бесплатный доступ
The article is devoted to the problem of managing the system of marketing communications. The characteristic of the advertising company LLC «RusMedia». We consider the system of marketing communications management process by the example of the advertising company. The ways of improving the process.
System of marketing communications, advertising, demand generation, sales promotion, direct marketing, personal selling, promotions
Короткий адрес: https://sciup.org/140276551
IDR: 140276551
Статья научная
