Improvement of trade enterprises’ innovative activity
Автор: Akmaeva Dilyara Rastyamovna
Журнал: Теория и практика общественного развития @teoria-practica
Рубрика: Экономические науки
Статья в выпуске: 7, 2012 года.
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At present the sphere of retail business is considerably transforming, which regards both consumers’ preferences and trade companies. The article provides examples of innovative technology adoption which has helped the trade companies to attract new customers, to reduce costs and to improve service quality.
Innovation, innovative activity, commercial enterprise's innovation types, shop of the future, innovative technologies, trade sphere, chain retailing
Короткий адрес: https://sciup.org/14934525
IDR: 14934525