Strategic planning at the enterprise in the digital economy
Автор: Lyaschuk A.V., Tikhonova M.V.
Журнал: Известия Санкт-Петербургского государственного экономического университета @izvestia-spgeu
Рубрика: Методология и инструментарий управления
Статья в выпуске: 4 (112), 2018 года.
Бесплатный доступ
The article considers some of the most interesting approaches to strategic planning, contrasts positional and resource-oriented approaches as the most popular and widely used in the practice of strategic management. The structure of the methodology of strategic planning at the enterprise operating in the digital economy is also presented.
Strategic planning, strategic management, approaches to strategic planning, strategic management methodology, digital economy, resource-oriented approach, positional approach
Короткий адрес: https://sciup.org/148320025
IDR: 148320025
