Technologies of design designing corporate style in the dress

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Article is devoted structuration of technology of design designing of a corporate style in a dress. As a result of research the conclusion that at designing of a dress of a corporate style visualization of the concept of development of a brand should be focused not so much on maintenance of corporate spirit, how many on formation of the emotional installation inducing "recipient" to certain sort action is drawn.

Corporate style, dress, brand, consumer, advertising, corporate solidarity

Короткий адрес: https://sciup.org/148186162

IDR: 148186162

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