Trends in the development of applicants' preferences in the digital economy

The article provides a retrospective analysis of the migration outflow of young people from the Republic of Bashkortostan. The author identifies trends in the development of applicants' preferences based on a survey of schoolchildren in grades 10-11. The survey covered all municipal districts of the Republic of Bashkortostan and allowed to determine the main reasons for the outflow of young people from the region, to identify the main factors determining the behavior of an applicant when entering a university.