Tourism branding of suburbs of the Moscow region: historical platform

The article is devoted to issue of tourism branding of the suburbs of Moscow region on the basis of historical information. Author analyzes the principles to strengthen the process and increase the tourist attraction of the suburbs of Moscow region. The article continues the theme announced by the author at the International Conference: HISTORICAL FOUNDATIONS FOR TOURISTIC BRANDING OF MOSCOW REGION // INTERNATIONAL MULTIDISCIPLINARY SCIENTIFIC CONFERENCE ON SOCIAL SCIENCES AND ARTS SGEM-2015 (ISBN 978-619-7105-48-3; ISSN 2367-5659; DOI: 10.5593/sgemsocial2015B23). The author adheres to the position that the suburbs of Moscow region have a sufficiently strong and incompletely disclosed historical and cultural potential, which is a kind of "historical platform" for tourism development. The author introduces into scientific use the term "historical foundations of tourism branding." The article emphasizes the importance of tourism branding on the basis of historical knowledge in educational, pedagogic and economic spheres.