Revealing strategic grouping barriers of retail trade enterprises
Автор: Khlopenko Oksana V.
Журнал: Advanced Engineering Research (Rostov-on-Don) @vestnik-donstu
Рубрика: Социально-экономические и общественные науки
Статья в выпуске: 6 (49) т.10, 2010 года.
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Segmentation of competitors by revealing and ranging strategic grouping barriers of the retail trade enterprises with food products is considered.
Strategic segmentation, strategic grouping barriers, competitive advantage, questionnaire survey, ranging, concordance coefficient
Короткий адрес: https://sciup.org/14249443
IDR: 14249443 | УДК: 339.138
