The exhibition as the tool of promotion the healthy lifestyle industry

A healthy lifestyle as a new trend of modern society is the priority of people who wants to extend their lives and make them happier. This topic is not only for people who have a healthy lifestyle but also for experts, doctors and sports coaches who are ready to share their experience and useful information. This scientific work deals with the question how effectively the exhibition can promote a healthy lifestyle industry and what additional methods can be used for a more effective promotion. There are examples of the best international and Russian exhibitions for full disclosure of the topic and suggestions how to promote this topic by the exhibition.