Building identity in the era of the cultural crisis: the selfie practices of photography classics (based on the works of Cindy Sherman)

The article examines the selfie practices of recognized photographers, from the point of view of building strategies for the representation of a person's identity in culture, in its transitional period, accompanied by various crises, including the identity crisis. A special attention is paid to the phenomenon of selfi in the works of the largest American artist and photographer Cindy Sherman, and the role that selfie-practices of the artist play in understanding the acquisition and loss of identity.