Activity of sanatorium-resort complex to ensure the health and efficiency of the economically active population

The relevance of the topic is explained by the incompleteness of the transformational process caused by the transition of the management of the sanatorium-resort complex (SRC) on the basis of the principles of economic liberalism. According to this approach the industrial enterprise have eliminated them belonging to health centers and dispensaries. Change of ownership enterprises SRC had shifted the emphasis in the activities of a SRC with a solve medical problems on the economic associated with the obtaining of profit, profitability and competition in the market of recreational services. It is noted that to solve these problems motels do not have competent management able to conduct an independent marketing policy in the conditions of competition in the market of health services and management health as a complex institutional and socio-economic system requires a focus on strategy of investment on the basis of achieving profitability.