The value of PR-campaigns in the information area
Автор: Kruchinina E.A.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 6 (58), 2021 года.
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PR has a high level of interaction with various spheres of society, which also includes adjacent elements in its boundaries. PR uses many methods to achieve the set goals, and can also perform both advertising and propaganda functions, although when using it, the result implies the use of other ways to achieve the goal.
Public relations, media relations, PR-media, advertising, journalism
Короткий адрес: https://sciup.org/140290011
IDR: 140290011
Статья научная