Current issues in tourism development in the Republic of Kazakhstan

The article discusses the main issues of the development of tourist services in Kazakhstan. The analysis of the tourism cluster in Almaty, developed promising areas of its development. Particular attention is paid to the importance of the development of ecological tourism in the country as the most promising segment. Obtained marketing role for the development of tourism, given the characteristics of complex marketing and especially for tourist activities. The study developed recommendations for the use of broad marketing opportunities for tourism development in the Republic of Kazakhstan.