Logic of implementation of marketing activities on the example of increasing the competitiveness of buns

Marketing activities are an important way for increasing the competitiveness of products. However, marketing methods are so diverse and extensive that it becomes very important to develop an algorithm for conducting them for a particular enterprise. As an object in the article, baked bakery products are chosen - this product loved by consumers and produced by many manufacturers. The authors suggest a technique for increasing the competitiveness of this product for a particular manufacturer.