Analysis of methods and tools for determining the multiplier effect of rural tourism on the regional economy

In the article, the author examines the distinctive features of the development of conventional tourism from sustainable tourism, thereby coming to the conclusion that such a phenomenon as rural tourism can be attributed to sustainable tourism by a number of signs, namely a three-pronged approach to the development of social, economic and environmental processes in rural areas. The named progressive and uniform development of all three blocks is a three-pronged approach. In this case, there is a need for simultaneous evaluation of all three blocks, which can be done using tools and methods for evaluating the multiplicative effect. The author points out that in order to solve this problem, it is necessary to develop a unified passport of rural tourism facilities. This document reflects general information about the object, the typology of the object, the tourist specialization of the object, transport accessibility, tourist infrastructure, marketing of the object, information about the economic activity of the object, human capital, sustainable development and safety. Next, there is an analysis of the application of the unified document in all federal districts: the types of objects by type of activity, types of objects by type of services provided, the possibility of accommodating guests in rural tourism facilities and the specialization of rural tourism facilities are identified. This analysis helps to determine the regional features of the development of rural tourism, as well as to conduct not a digital, but a visual assessment of the multiplier effect of rural tourism on related industries. One of the most important conclusions based on the analysis is the conclusion that the direct contribution to the multiplier effect in terms of rural tourism is associated with agricultural and economic activity, and not tourism, as in the traditional tourism sphere.