Aims and tasks of the integrated marketing

Автор: Safina N.A.

Журнал: Экономика и социум @ekonomika-socium

Статья в выпуске: 12 (43), 2017 года.

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Marketing is known as the system, management and organization of companies, firms, banks, comprehensively taking into account what is happening in the market processes. Bank marketing because of its specificity represents a special branch of marketing. This external and internal ideology, strategy, tactics and policy of the Bank's activities, defined by specific socio-political and economic situation.

Marketing, commercial bank money

Короткий адрес: https://sciup.org/140235542

IDR: 140235542

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