Digitalization of transport and logistics services based on the application of augmented reality technology

The article studies the application of digital technology of augmented reality in transport logistics. A comprehensive analysis of existing approaches to the concept of "augmented reality" is conducted, and the possibility of using the "Augmented Reality" technology in logistics of commodity supply, optimization of freight traffic, handling and warehousing and technology process is also considered. An attempt is made to implement theoretical scientific approaches, as well as to adapt existing foreign experience in applying the augmented reality technology to economic activities of logistics companies.