Accessibility of packaging and labeling of products for blind people: development prospects and possible solutions

Abstrct. The article tells about the problems and prospects for the development of additional, inclusive product labeling in Russia. The research is based on an analysis of the data collected through in-depth interviews and scientific articles by the authors presented below. Based on the information received, the key problems of blind people engaged in independent purchase of goods, as well as the key features that packaging should have for this population group, are formed.