Drivers of customer focus in corporate transport logistics
Автор: Scherbakov V., Gviliya N.
Журнал: Телескоп: журнал социологических и маркетинговых исследований @teleskop
Рубрика: Социальные вызовы общественных трансформаций
Статья в выпуске: 1, 2021 года.
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The article summarizes the results of a search study of the ideas of a customer-oriented approach in corporate transport logistics. Drivers of development of the customer-oriented approach in logistics of management of services of transport and logistics companies are revealed. The requirements and their characteristics for the information system to support customer-oriented logistics services offered by the corporation are determined due to the factors that affect the client: proximity to the client, availability for the client and flexibility with respect to the client.
Customer-oriented logistics, transport and logistics corporation, development drivers, digital technologies, corporate logistics
Короткий адрес: https://sciup.org/142227900
IDR: 142227900 | DOI: 10.51692/1994-3776_2021_1_145