Drift excursions as a special form of excursion product

The article examines theoretical and practical aspects of approaches to understanding and conducting drift excursions, reveals the history of the origin of the concept of «drift», identifies key differences between drift and flaneurism, identifies the target audience of this type of excursion, indicates the role of the guide in drift excursions, provides a formula for conducting drift excursions, analyzes existing routes and identifies the need to develop this format as an independent type of tourist and excursion product. In connection with the search by the professional community for new, unusual formats for conducting excursions, popularization of the drift excursion format within the framework of the current and developing tourist offer the objective of the article is to conduct a study of the theoretical and practical aspects of drift excursions including types and formats, methods of conducting, distinctive, organizational features that are inherent in this format.