Pharma in Russia: challenges, evaluation, prospects

The development of the modern pharmaceutical market of the Russian Federation deserves special attention. Government regulation covers this segment significantly. At the same time, the pharma is changing in unison with the market digitization. To fully assess this aspect of development, it is necessary to assess trends and development prospects. The object of our research was the pharmaceutical market. This article analyzes the trends and challenges of the pharmaceutical market of the Russian Federation. Based on the statistical data of industry companies, this article describes the characteristics of the market from the point of view of the main players. The first Russian brand, the first foreign brand, the first producer of wound care and first aid products, the first Russian company selling prescription drugs in the retail market, the first Russian company selling non-prescription drugs in the retail market, the first Russian company selling medicines in the state segment, the first foreign manufacturer, the first manufacturer of blood pressure monitors, the first brand of cosmetics, the first manufacturer of biologically active additives...