Flash mobs as a modern form of leisure for urban youth: analysis of foreign and domestic experience

The authors consider flash mobs as a self-organized, spontaneous form of leisure used by professionals of social and cultural activities to create in practice organized and staged forms. The history of emergence and development of flash mob as phenomenon of foreign social-cultural activity is analyzed in this article. The description of the first grass-root movement in the world’s you can find here. More than that the similarity and differences between flash mob and interactive performances like happening, performance art, gueriller theater are identified in this article. The place of the flash mob as a leisure form in technologies of social and cultural activity namely, as an artistic and entertainment technology is determined because it reflects the main feature of modern flash mobs.