Image formation of Russia's regions: specifics, problems and prospects (the Republic of Mordovia)

The article analyzes the variability of approaches to the denition of «image», highlights the main factors imidzheobrazuyuschie region on which the image of the Republic of Mordovia representativeness, accentuated his strengths and weaknesses. Based on the results, the authors conducted an expert survey, highlighted areas and suggest measures to improve the situation of image