Formation of strategy of increase of competitiveness of enterprise based on the identified competitive advantages
Автор: Shelepun M.R.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 6-3 (22), 2018 года.
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The article considers issues related to the identification of competitive advantages and ways to improve the competitiveness of the enterprise. The factors of the external environment influencing the formation of competitive strategy are determined. The main types of strategies that contribute to the competitiveness of the enterprise are identified.
Competition, enterprise competitiveness, market, competitors, competitive advantages, competitive struggle, strategic goals, competitive strategy
Короткий адрес: https://sciup.org/140283752
IDR: 140283752