Types of media frames

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The article deals with cognitive and linguistic factors of efficiency of media agenda setting as public communication activity and some typology of media frames. The author offers an integral conception of «media agenda framing» which focuses on qualitative parameters of messages intended for mass media.

Mass media, public relations, verbal priming, news framing, metaphorization, media agenda setting, media relations, advocacy frames, media frames

Короткий адрес: https://sciup.org/14728870

IDR: 14728870

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