Fulfillment: technology and features of work

The relevance of the problem of cost optimization in the promotion of goods exists for many entrepreneurs. With increasing competition and an increase in the number of small and medium-sized online stores, companies are actively taking measures to reduce their logistics costs. In this environment, fulfillment is an effective solution to the problem of storing, labeling, receiving and sending goods. The article aims to study the current state of affairs in the fulfillment market, highlight the advantages of using fulfillment, identify the main obstacles faced by the development of fulfillment infrastructure in Russia, as well as predict the prospects for the development of this business area.