Gender crisis in modern society

The aim of the article is to analyze the transformations of gender culture in modern society. Based on the method of comparative analysis of alternative interpretations of these transformations, the thesis about the crisis of gender culture in modern Western society is substantiated. The main factors that contribute to the deformation of gender identity, in particular urbanization, the spread of non-traditional religious movements, mass media and mass culture, are outlined. Five key manifestations of gender crisis are identified and analyzed: 1) destructive feminism; 2) gender neutrality; 3) transgenderism and transsexualism; 4) LGBT; 5) virtualization of gender roles. It is argued that Western ideology and practice of gender transformation is a destructive attempt to solve the demographic problem. The authors ascertain that it is necessary to take measures to confront the gender crisis and preserve the humanistic principles of traditional gender identity.