Geostrategic management as an efficiency-increasing tool of construction industry companies

The vast majority of domestic researchers acknowledge that the construction complex is identified by territorial and sectoral characteristics, management strategies. At the same time, due attention is not paid to geostrategic management in the construction industry as the basis of modern effective leadership by general and subcontracting construction organizations. The author has set an objective to reveal geostrategic management from the point of view of using it as a conceptual base and a special tool aimed at improving the efficiency of construction activities. The achievement of this goal is the disclosure of geostrategic management as an economic concept; substantiation of its necessity and demand in the modern construction industry; systematization of the distinguis-hing features of geostrategic management from those strategic in the construction industry; identification of problems that impede the development of the geostra-tegy of management in the domestic construction industry. The key modern trends and features of geostrategic management of the construction sector, reflected in the global, regional and subregional spatial promotion, the presence of not only competitors, interdependent partners, but also a unified, modifiable positioning system, division of labor are presented. The novelty of the article is due to one of the first attempts to analyze geostrategic management as an effective mechanism for the sustainable functioning and improvement of Russian construction companies. The composition of this mechanism involves new forms of managerial functions, the dominance of a scenario-based approach to management, an immediate managerial response to changes in the environment (as opposed to a strict adherence to the previous strategy), focusing on improving the organization’s management quality in the course of construction work, management focus on the principles of theory single economic space. The measures proposed by the author are aimed at increasing the level of geostrategic management in construction, expanding the capabilities of construction enterprises in the new conditions of economic activity.