Communications of the enterprise of leisure supply in the conditions of crisis
Автор: Berezenko T.V.
Журнал: Экономика и социум @ekonomika-socium
Рубрика: Информационные и коммуникативные технологии
Статья в выпуске: 5-2 (36), 2017 года.
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The article deals with the problems of the influence of image communication of the leisure food company in the crisis conditions on consumers. In this paper we publish the results of an author's study of the communicative policy of a leisure-entertainment enterprise, and also a review of the concepts of image and communication.
Image communications, leisure entertainment company, consumer, crisis
Короткий адрес: https://sciup.org/140123999
IDR: 140123999
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