Informational and organizational mechanisms for enhancing investment attractiveness in the region

The conditions for a new macroeconomic reality imply the substantial changes in the system of regional strategic factors. The most important role here is assigned to informational resources. The purpose of the article is to expand the conceptual basis of the problem of improving the mechanisms and tools for the formation of the investment attractiveness of regions, which is based on the process of integration of a new informational concept into the given notion. The results of the authors' analysis of the conceptual apparatus and the methodology for assessing the investment attractiveness in the region allowed the authors giving the definition of this category. Its difference involves justifying the special role of the informational and organizational component of the mechanism that forms the attractiveness of the territory for investment. This fact determines the focus of the investment resources on the implementation of projects for the strategic development of the branches of the regional economy...