Use of the business plan in the development of educational organizations
Автор: Afanasyeva V.G., Nasser Tarek
Журнал: Экономика и бизнес: теория и практика @economyandbusiness
Статья в выпуске: 4-1 (74), 2021 года.
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Reforming the education system and the specifics of modern socio-economic conditions have determined the emergence and increase in the structure of market relations of the share of educational services. The article substantiates the importance of using business planning in the field of education. The key structural elements of the business plan of the educational institution have been identified.
Business planning, educational services, balanced scorecard, strategic marketing, internal and external environment
Короткий адрес: https://sciup.org/170183374
IDR: 170183374 | DOI: 10.24412/2411-0450-2021-4-1-54-56
