The use of figurative and expressive means in French advertising
Автор: Suleimanova A.U.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 4 (4), 2016 года.
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The article discusses about using of figurative and expressive means in the process of creation of commercial texts.
Advertisement, promotional text, figurative and expressive means, metaphor, epithet, simile, personification, repetition
Короткий адрес: https://sciup.org/140289691
IDR: 140289691
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