The investigation of the factors influencing the elaboration and implementation of the development strategy of hotel enterprises in the regions
Автор: Zaitseva Nataliya A.
Журнал: Сервис в России и за рубежом @service-rusjournal
Рубрика: Стратегии развития предприятий сервиса и туризма
Статья в выпуске: 6 (44), 2013 года.
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The factors that influence the elaboration and implementation of the development strategy of hotel enterprises and the analytical data for the two regions are studied in the article. It is proved that the development strategy should take into account the prospects for the development of hotels in a specific region in accordance with the objectives of tourism development programs. Another important factor is the coordination of the objectives of the concrete business and partners, in particular foreign hotel operators.
Strategy development, goal setting, hotels
Короткий адрес: https://sciup.org/14057674
IDR: 14057674