Study of the effectiveness of loyalty programs for customers
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The article is devoted to the study of the effectiveness of loyalty programs. The essence of loyalty programs is disclosed in the article, their main types are characterized. Conclusions are drawn regarding each loyalty program and the effectiveness of its use.
Loyalty program, sellers, client, bonus, percentage of purchases
Короткий адрес: https://sciup.org/140284116
IDR: 140284116
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