The cinematic tourist as an industry of creating attractive images of destinations

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In recent years, there has been an increase in interest in films that can affect the image of territories and result in tourist expectations. In addition, it is specific destination marketing. The purpose of this article is to systematize the theoretical information of film tourism and review historical films that create attractive images of destinations. The authors present various forms and directions of cinematographic tourism. Two questions were studied regarding historical films and the film industry. The authors analyze the relationship between cinema and literary tourism. On the one hand, film tourists are divided into three types, on the other hand, a binary classification is applied. Among the films that influenced the tourist demand, the article considers: “Braveheart”, “The Lord of the Rings”, “Piano”, “Whale Rider”, “The Last Samurai”, “Winter Sonata”, “Vertigo”, “Pink Horse”, “Tornado”, “Australia”, “The Sound of Music”, “Dancing with Wolves”, “Captain Corelli's Mandolin” and others. Separately, the authors studied the phenomena of Hallyu (“Korean wave”) and Bollywood. Among the films of Russian cinema, it is worth highlighting: “Vysotsky. Thank you for being alive”, “Geographer drank away the globe”, “Piter FM”, “Leviathan”, “Territory”, “Horde”. In the article, the authors present the problems of development of cinematic tourism in the Russian Federation.

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Film tourism, consumers, film, branding, territory

Короткий адрес: https://sciup.org/140303034

IDR: 140303034   |   DOI: 10.5281/zenodo.10076625

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