Key indicators for assessing potential of large non-ferrous metallurgy enterprises in Russia

Sustainable socio-economic development factor of the territories is the potential of large Russian non-ferrous metallurgy enterprises. The significant contribution of big business to the formation of gross domestic product, budget revenues, regions’ attractiveness for the population and other circumstances confirm the need to study the impact of enterprises on the economic growth of territories. The purpose of the research is to assess the key indicators of the potential of Russian large enterprises that affect the socio-economic development of the territories. The article examines the development of large Russian non-ferrous metallurgy companies (RusAl and Nornickel) from the point of view of realizing three types of potential: production, labor and financial. We have given theoretical aspects concerning the potentials of enterprises. We have analyzed the main indicators that characterize each of the potentials including the assessment of personnel labor protection, wages, social policy, workplace injuries, metal production, regions of product sales, tax payments to the budget, revenue and profits of companies. Conclusions are drawn about the level of production, labor and financial potentials of companies. We have determined the trends in the development of enterprises and the features of their influence on the home regions. The paper reveals the rapid reorientation of the geography of sales from the European to the Asian market. As a prospect for further work, we consider an in-depth study of the formation of each type of potential and directions of its implementation in order to improve the efficiency of companies. In the course of the study, we have used methods of system analysis, tabular and graphical visualization of data, statistical methods of processing initial data. The information base is the works of Russian authors, data of Rosstat, EMISS, official websites of companies, annual reports and reports on the sustainable development of enterprises of Nornikel and RusAl.