Congress and exhibition activity as a field of foreign economic activity

Автор: Voronova Olga Vladimirovna, Liashchuk Anna Sergeevna, Smirnova Svetlana Andreevna, Belokurova Maria Eduardovna

Журнал: Научный вестник Южного института менеджмента @vestnik-uim

Рубрика: Экономика сервиса и туризма

Статья в выпуске: 4 (28), 2019 года.

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This article discusses congress and exhibition activities as a field of foreign economic activity in the context of the development of business activity and the attractiveness of the Russian Federation as a venue for major international events of various kinds. The congress and exhibition industry is a dynamically developing field, which is constantly looking for new opportunities to attract and retain consumers of services. This area has a great influence on the economic component, in connection with which companies need to constantly work on the quality of the services provided in order to be competitive in the market. During the study, the basic concepts in the congress and exhibition industry, its impact on various fields of activity, regional and global economics, the main formats of events, the impact of the congress and exhibition industry during events of various sizes on the development and implementation of innovative solutions conducive to development of the city, region and country as a whole, as well as methods for determining the effectiveness of the congress and exhibition event are disclosed...

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Congress and exhibition activities, foreign economic activity, services, events

Короткий адрес: https://sciup.org/143169575

IDR: 143169575   |   DOI: 10.31775/2305-3100-2019-4-103-108

Статья научная