Competitiveness of the university as a result of the development of the system of additional vocational education

the possibility and directions of using the formed system of additional vocational education as a tool for increasing the university''s competitiveness are considered. The key approaches to the disclosure of the terms «competition», «competitiveness», and «university competitiveness» are defined. A number of specific features characteristic for Additional Professional Education (APE) have been identified: multilevel in the provision for content services, the openness of the proposed educational services in the field of APE, the correlation of the time frame for educational services, increased number of faculty for APE services, the time frequency of educational services in APE system, the importance of the results of the educational process for consumers, the active consumer role in the process of planning services in the field of additional vocational education and assessing its quality. The problems of functioning of the market of educational services in the sphere of additional vocational education affecting the competitiveness of a modern university are formulated. The results and a number of priority directions for further development of the APE at the Technical University are presented in the framework of the developed medium-term program.