Competitiveness of institution of higher education in the market of educational services of a city of Krasnoyarsk and Krasnoyarsk region

The article considers competitiveness of higher educational institutions in the market of educational services of Krasnoyarsk region, gives definition «the higher vocational training» is given. The problem urgency is proved, the general approaches and conditions of research of competitiveness of higher educational institutions are shown, and the major factors for competitive ability estimation are allocated.