Cultural Nationalism in Swiss Politics

Introduction. Nations and nationalism remain among the fundamental factors of political reality. The relevance of the study is due to the need to analyze the stability of national identity in the context of cultural and linguistic diversity. The aim of the article is to identify how cultural nationalism is integrated into the concept of the Swiss nation. Materials and Methods Using discourse analysis and the chronological method, the article examines public sentiment in Swiss society and the actions of political actors who broadcast the discourse of cultural nationalism. The analyzed sources include official documents, media materials, and programs of political parties. Results. Swiss cultural nationalism is represented by the concepts of "Spiritual Defense of the Nation" and "Excessive Foreignization". The first justifies the uniqueness and originality of Swiss culture, the second reflects the fear of the penetration of foreign elements. Both concepts are relevant and are used in the agenda of the Swiss People's Party. Discussion and Conclusion. The study complements the understanding of the policy of nation-building in plural societies. The materials of the article can be used for further study of the nation-formation and nationalist movements.