Linguistic aspect of black and white rhetoric in language (based on the Russian and Kyrgyz languages)

Examines the linguistic aspect of black and white rhetoric in speech. An individual’s speech activity is a rather complex and multifaceted phenomenon that reflects not only the personal and psychological characteristics of communicants, but also the degree of development of society as a whole. In the field of Kyrgyz linguistics, white and black rhetoric has not been the object of special research, and only a few works are indirectly related to this topic. Although texts have been the subject of linguistic, textual and pragmatic analysis within the framework of studies of system structure, semantic function and linguistic pragmatics, the rhetorical structure of texts in Kyrgyz linguistics remains unexplored. The purpose of this work is to consider, using facts and materials from the Russian and Kyrgyz languages as an example, some issues relating to white and black rhetoric. The study identifies and examines the principles of constructing white and black rhetoric in speech. At the same time, communication deserves special attention, since it plays a special role in the process of interpreting the addressee’s text.