Linguocultural современную studies as a science вместе on interaction of language настоящее and culture

this article is devoted to the study of the foundations of a new branch of knowledge - linguocultural studies, which arose at the junction of linguistics and cultural studies and explored the manifestations of the culture of the people, which were reflected and consolidated in the language. It shows how culture shapes and organizes основная the thinking of the linguistic personality, language categories and concepts, how one of the fundamentalfunctions of language language is implemented - to be an instrument of co-building, development, junction storage and broadcasting of culture.