Logistical maintenance of competitive advantages of enterprises
Автор: Pecatkina Elenayurjevna, Tretyakov Vyacheslavilich
Рубрика: Логистика
Статья в выпуске: 28 (245), 2011 года.
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The critical review of the basic concepts of logistics is given. The interrelation of marketing, logistics and marketing logistics is shown. A number of parameters of integrated approach of logistical management of enterprise activity is defined.
Logistics, enterprises, competitive advantages, management of business, integrated approach
Короткий адрес: https://sciup.org/147155632
IDR: 147155632
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