M-Commerce in Bangladesh –Status, Potential and Constraints
Автор: Biman Barua
Журнал: International Journal of Information Engineering and Electronic Business(IJIEEB) @ijieeb
Статья в выпуске: 6 vol.8, 2016 года.
Бесплатный доступ
Mobile Commerce often referred to as "M-Commerce" or "mCommerce" is a new dimension or extension of e-Commerce that is performed by mobile devices and Personal Digital Assistants (PDA) using mobile phone networks. As the number of mobile users is increasing dramatically the prospect of m-commerce is also increasing day by day in developing countries like Bangladesh. Though there are a lot of researchers has written about the prospect and adoption of M-commerce but in my research, I tried to find out the statistical analysis of mobile users, mobile internet users; M-commerce current status in Bangladesh. Research also has been done for a number of visitors of stakeholder's site, using the ranking tools, uses of mobile apps by customers and limitation of mobile commerce adoption in Bangladesh those were not discussed earlier. Here, I collected data through web and phone call from various stakeholders, in the top line m-commerce business, studied and identified the problem, shown the current status and major barriers of M-commerce and suggested a methodological framework.
M-Commerce, Barriers, Mobile Commerce, Mobile operators, Bangladesh
Короткий адрес: https://sciup.org/15013484
IDR: 15013484
Текст научной статьи M-Commerce in Bangladesh –Status, Potential and Constraints
Published Online November 2016 in MECS DOI: 10.5815/ijieeb.2016.06.03
The expansion of the technology and revolution of mobile communication in the rural area of Bangladesh it has eventually been a motivating variable in the development of M-Commerce. In the present Business organizations, mobile commerce has been presented to account, administration, retail, and telecommunication and data innovation administrations. In these areas, MCommerce is not just being broadly acknowledged additionally it is by and large more utilized as a well-known method for business/commerce. In this paper, I attempt to give an outline of the essentials about mcommerce present statistics and limitations.
M-commerce is on a development track. It is increasing expanding acknowledgment amongst the various areas of Bangladesh. This development can be followed back to innovating and demographical advancements that have affected vital parts of the socioeconomic condition in today's reality. The requirement for adaptability is by all accounts an essential main motivation behind M-Commerce applications, for example, Mobile Entertainment, Mobile Banking and Mobile Marketing.
In Bangladesh, there is an amazingly developing number in the reception of wireless technologies in the range of M-commerce as there are more purchasers have a cell phone than having a PC at home. This is again clear in the figures reported by the Ministry of Finance, Bangladesh that currently the quantity of mobile users in Bangladesh is increasing rapidly. Notwithstanding, Mcommerce is still generally new wonder contrasted with different markets in Europe and in Asia Pacific to be specific Japan, Hong Kong, Taiwan, and Singapore. The greater part of the organization in Bangladesh is still slow in giving M-commerce administrations because of lack of timely and reliable systems for the delivery of physical goods, low bank account and credit card penetration, low income, and low computer and the low rate of internet users in Bangladesh.
The main objective of the research are to discover the current statistics of m-commerce, future prospects and the main barriers on M-Commerce adoption in Bangladesh. Also suggested some recommendations to implement MCommerce successfully in Bangladesh.
The research also considers the opportunity for online payment methods and delivery systems that would enable it to help more mechanisms of the business transaction process in a developing country such as Bangladesh.
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II. Literature Review
Список литературы M-Commerce in Bangladesh –Status, Potential and Constraints
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