Metaphor in the cognitive process and its role in philosophy: changing of approaches

The authors analyze the process of strengthening of the metaphorization epistemological status in connection with the change of the scientific paradigm. The transition from classical to modern science causes not only setting of new problems and changing of subject areas of different disciplines but also the formation of a new research culture. The article substantiates the idea that change of the idea of science as such, rejection of classical science-centrism, thinning of the boundaries between science and other cognitive practices lead to revision of the conceptual tools and methodologies, including metaphor. The special role of metaphor in cognition is recognized. Recognition of the axiological, subjective, communicative, dialogic, context, constructive and creative nature of research activities allows us to consider metaphor as an important and natural element of scientific discourse due to the incompleteness and openness of the cognitive act and its conditionality by the context of the message bearing the meaning. In the light of the cognitive and discursive area of linguistics, meta-phorization is the process of language development in the changing world, while in terms of philosophy it is removal of the contradiction between the finiteness of language and infinity of the world.